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Rootz career site
Marketing · Malta

Senior Casino CRM Coordinator

We usually respond within three days

The Ideal Candidate

We are looking for a Senior Casino CRM Coordinator to join our CRM team!

What you will be doing

  • Work closely together with the Head of CRM to ensure campaign plans are
    thought through and reviewed before briefing can start.
  • Handle content requests via Jira tickets; From campaign plan to Jira board.
  • Plan and execute A/B tests to optimise messaging, timing, and other
    campaign elements.
  • Support operational execution as needed, ensuring seamless
    implementation of CRM strategies and campaigns across various channels.
  • Create basic campaign reports and monitor results to actively help optimise
    and improve campaigns based on findings.
  • Ensure timely and flawless quality on all tasks handled.
  • Industry Awareness: Stay informed about Sportsbook industry trends,
    competitor activities, and regulatory changes to keep our CRM strategies
    competitive and compliant.
  • Train and assist new members of the team to ensure they understand our
    workflows and tasks.
  • Being a point of contact and/or support for the team if and when required.
    Assist with QA processes where needed.
  • General upkeep in Atlassian in keeping confluence pages updated with
    relevant procedures and information.

Skills and Experience Required

  • At least 2 years experience in CRM.
  • Strong understanding of CRM tools and features.
  • Excellent communication and interpersonal abilities.
  • Creative thinker with the ability to develop engaging customer experiences.
  • Strong knowledge of player segmentation and values.
  • Able to work proactively in all areas, also to ensure issues and problems are resolved quickly.
  • Fully understanding the aspect of briefing promotions and following up with stakeholders when needed.
  • Basic HTML knowledge is a plus.
  • Proficiency in engagement analytics and communication channel optimization.


Start Date: As soon as we find a match!

 

Department
Marketing
Locations
Malta
Employment type
Full-time

Our benefits

  • Rootz workouts 🚴

    To push our team members further and encourage them on their health journey, we've launched a brand new initiative - Rootz Workouts. 

    We allow our team to train using three hours out of the 40-hour work week. Not only will this help with their personal health and fitness goals, but it'll help the mind to be more focused, leading to increased work performance and productivity. 

  • Fitness Allowance 🏋️

    In addition to Rootz workouts, we offer a yearly fitness allowance to our employees. 

  • Professional Development Allowance 📚

    The professional development contribution can be used for any type of courses that will benefit your professional development. 

  • Healthy Minds 🧠

    In cooperation with Richmond Foundation in Malta, Rootz offers free counselling sessions to all employees. 

  • Private Health Insurance 🩺

    All our employees are covered by a private health insurance.

  • Refer a friend 🧑‍💻

    Let's recruit together to find your next colleague! 🤩 Our employees are eligible in receiving a referral bonus. 

  • Team building events 🙌

    We love getting together. Both team and company wide team building events are organized multiple times a year. 

  • Dog friendly office 🐶

    Our furry friends are also welcome at Rootz offices! 

Our culture

Our fundamental belief is that of employing genuine people that are able to collaborate efficiently with other teams, striving towards a common goal, celebrating differences, eliminating barriers, valuing ideas with respect and most importantly building trust with the rest of their colleagues! 




About Rootz

Rootz was formed in 2018 with an all-star crew of experienced iGaming professionals. With a heavy focus on innovative and efficient programming, lean but powerful graphics, and rich content, Rootz has built a platform that delivers the very best in online gaming management. 

Rootz is built on a philosophy of quality over quantity. Where iGaming operations of the past have thrown personnel at every obstacle, Rootz employs automation to eliminate company redundancies. Staying lean and mission-focused, Rootz has opted to tackle iGaming with the most competent professionals, state-of-the-art systems and programming, and a keen focus on the trends and challenges of the future. 

Founded in 2018
Co-workers 100+
Marketing · Malta

Senior Casino CRM Coordinator

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